山谷設計/鳳奶客棧_品牌設計
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「鳳奶客棧」,一間位於台東金剛山旁的背包客棧。品牌的平面設計造型取自金剛山的山形、鳳字的外型和阿美族茅草屋的屋頂,呈現出獨特且具有視覺吸引力的形象。我們選擇了湖水綠色作為品牌的顏色,代表晨曦時分台東風景的美麗映射。在「鳳奶客棧」,我們提供舒適且獨特的住宿體驗,同時也提供特色風土餐點和導覽行程供客人選購。透過品牌設計概念的結合,我們展現了與自然環境和當地文化密切相連的身份,吸引旅客體驗台東豐富的自然風光和獨特的文化。 "Grandma Feng's Inn." It is a backpacker's lodge located near Mount Jinguang in Taitung, Taiwan. The brand's graphic design takes inspiration from the distinctive features of the mountain's shape, the form of the Chinese character "feng," and the traditional thatched roofs of the Amis indigenous tribe, creating a unique and visually captivating image. The chosen color scheme, reminiscent of the serene hues of Taitung's landscapes during dawn, reflects a beautiful lake-like green. At "Grandma Feng's Inn," we offer a comfortable and distinctive lodging experience, as well as the opportunity to enjoy specialty local cuisine and choose from guided tour packages. Through the combination of our brand design concept, we aim to showcase a strong connection to the natural environment and local culture, attracting travelers to experience the abundant natural beauty and unique cultural heritage of Taitung.
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專案: THE17 LAB
平面設計: 山谷設計工作室VALLEYDESIGNSTUDIO

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