山谷設計/陶粹_品牌設計
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使用陶粹二字去做主視覺的符號,利用可視性的最小化來達成符號和文字的成型,並且也持續帶著陶藝的元素去發展,在標準字設計上面保留了方塊元素及圓滑的描繪,帶出陶的兩種型態,堅硬和柔軟,塑形還未雕塑,用重複排列的主視覺符號去延伸出輔助圖型,讓整體上重複細碎像是窯器燒製後產生的窯紋。
The characters "陶粹" are used as the main visual symbol, employing minimal visibility to achieve the formation of the symbol and text. The design continues to evolve with elements of ceramics, while preserving square elements and smooth depictions in the standard typography. This brings forth the two forms of pottery, representing hardness and softness. The shaping is yet to be sculpted or fired. By using a repeated arrangement of the main visual symbol, auxiliary graphic elements are extended, creating an overall repetitive and intricate pattern reminiscent of kiln markings generated after the firing of pottery.
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平面設計: 山谷設計工作室VALLEYDESIGNSTUDIO

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